University of Virginia by Reborn U

Our Partnership

Since 2018, Reborn has worked with universities to reduce fabric waste on a major scale, and now we’re joining forces! Reborn takes surplus t-shirts, athletic jerseys and dated promotional items from The University of Virginia that are destined to collect dust, or worse—wind up in a landfill—and upcycles them into unique new products.

Join the Reborn University of Virginia Brand Ambassador Program

Reborn needs energetic, motivated students to help carry out our mission at The University of Virginia!

Ways to Shop

Whether you’re shopping in person or shopping online through the campus bookstore — you’re supporting Reborn and our sustainable products!

University of Virginia logo

400 Emmet St S, Charlottesville, VA 22903

Stay Up to Date

Got major FOMO? We do, too. Keep up with UVA updates on Instagram and Twitter @shoprebornu so you don’t miss a thing. We’ll keep you in the loop on all things Reborn from sustainability tips and tricks to the latest product launches and campus events.

But Wait! There's More.

If you’re in need of a gift, or just want to show your support for another school — we’re here for that.